Brand Yourself To Highlight The Best | Business 2 Community

As a personal brand today, your online reputation is very important. Hiring managers, recruiters, business owners, clients, and the like, probably Google your name to see what comes up before they even consider hiring you.

This is why it?s essential for you to control your search engine results. You want to highlight the best things about you, and hide the things that are negative or that have nothing to do with you. Sharing a name with a criminal is unfortunate, but it?s even worse when people who Google your name assume that it?s you.

Personal brand management is critical to survive in the world today. Your career and job are at stake if you can?t control what comes out when Google searches of you.

But what if you can?t afford to hire someone to manage your online personal branding campaign? How do you control what results come up when people search for you?

Online reputation management

BrandYourself is the newest online reputation management website to help you fill the first page of Google with positive results about you. Founded by Pete Kistler and Patrick Ambron, the company began when Pete couldn?t get an internship because a drug dealer showed up in results when people Googled his name. Eventually, Patrick was able to fix Pete?s results using his background in SEO. And then they realized that there are probably millions of other people out there with the same problem.

So then BrandYourself was born. But unlike other online reputation companies, you don?t have to spend thousands of dollars to manage your search results. Actually, the basic product is free.

What the company does is empower you as an individual to personally manage your search results. It doesn?t just get results for you, but also teaches you what you can do to maintain those good results.

Personal search management

For anyone who considers personal branding important, this product can prove to be an invaluable tool. Personal search management is one of the best ways you can ensure that you get the job, get the client, and get the business.

With BrandYourself, you can bring out the best information out there about you, and push down the information that?s negative or not about you.

Perhaps you once got involved in a silly quarrel that ended up getting some media attention. Wouldn?t you want to hide those results from the public? After all, that was just a random incident, but since it got media attention, it is now coming up on the top of Google results whenever someone searches for your name.

Wouldn?t you rather highlight your best results, such as your LinkedIn profile or Twitter account? With the use of Brand-Yourself.com, you can easily and conveniently do this, and you can even track your progress in the site so you know if you?re getting the results you want.

Make sure that your online reputation doesn?t suffer due to being mistaken for someone else or an old incident that keeps coming up on Google when people search for you. Learn how to take control and manage your personal brand by using BrandYourself.

For Personal Branding Blog readers

I?m not getting paid by Brand-Yourself.com. In fact, I pay for the premium service 100% on my own. I?m not an affiliate. They haven?t even launched an affiliate program yet. So, here?s some fun for Personal Branding Blog readers ? The first 15 people to comment and RT the article will receive a promo code for 15% off the premium version of the system and a free 1 hour strategy session.

Everyone that RT?s the article will be entered to win a free lifetime premium membership on BrandYourself and we will choose 1 winner at the end of the week.

Have fun!

Author:

Maria Elena Duron, is managing editor of the Personal Branding Blog, CEO (chief engagement officer) of buzz2bucks.com ? a word of mouth marketing firm. She helps create connection, credibility, community and cha-ching through mobile marketing and social commerce around your brand. She is co-founder of #brandchat - a weekly Twitter chat focused on every aspect of branding.

Source: http://www.business2community.com/branding/brand-yourself-to-highlight-the-best-0154171

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Middle school boys who are reluctant readers value reading more after using e-readers

[ Back to EurekAlert! ] Public release date: 27-Mar-2012
[ | E-mail | Share Share ]

Contact: Margaret Allen
mallen@smu.edu
214-768-7664
Southern Methodist University

Study finds e-readers have opposite effect on middle school girls who struggle with reading

Middle school boys rated reading more valuable as an activity after two months of using an e-reader, according to a new study.

The findings come from a study of 199 middle school students who struggle with reading and who participated in a reading improvement class that included Amazon's Kindle e-reader, said one of the study's authors, Dara Williams-Rossi, Southern Methodist University, Dallas.

The researchers found that boys consistently had a higher self-concept of their reading skill than girls both before and after using the e-readers. After use of the e-readers, boys' attitudes about the value of reading improved, while girls' attitudes declined, said Williams-Rossi, an assistant clinical professor in the Annette Caldwell Simmons School of Education and Human Development at SMU.

Technology motivated boys; girls appear to prefer actual books

"The technology appeared to motivate the boys to read, while many girls preferred the actual books," said Williams-Rossi, who is also director of undergraduate programs in Simmons. "The data showing the girls' preference were statistically significant and particularly intriguing. This is part of a 3-year study and this data came midway through, so we are continuing our investigation and interviewing girls to understand their reaction to the e-readers. It may be that they prefer curling up with actual books and that they enjoy sharing their reading with their friends."

Among the findings, students generally liked using e-readers and many felt that using it helped their reading improve. Sixth- and seventh-graders were more enthusiastic than eighth-graders about the e-readers, the researchers found.

Based on anecdotal comments from the children, the researchers found the e-readers sparked excitement among the students, resulting in positive attention for the students in the reading improvement classes. Over the course of the study, word about the e-readers spread around the school, and students who weren't in reading improvement classes began asking how they could join "the Kindle classes."

Access to Internet a challenge; boosts need for teacher monitoring

For the study, the researchers provided e-books on the Kindle e-readers to 199 students at an urban middle school in Texas. The students had about 15 to 25 minutes during their silent reading improvement class period to read high-interest chapter books and stories on the Kindle. Books included 25 classics, including The Wizard of Oz and Black Beauty, as well as ghost stories and scary stories, which were the most popular. Students said they read between one and four e-books over the course of the two-month study.

Teachers generally thought the e-readers were better at getting their reluctant readers engaged, but they reported being frustrated by students' easy Internet access through the district's Wi-Fi, which required them to monitor the students more closely. Also, the teachers had to spend time keeping the e-readers charged, checked-out and locked up each night, but teachers told the researchers they plan to incorporate e-readers into their classes in coming years.

Overall, the students and their two teachers rated the experience as highly satisfying. In asking individual students what they liked about the e-readers, they said they liked not having to carry a lot of books; they liked other students not knowing their reading level or choice of book; and they liked that the book they were reading was always available and hadn't been removed from the classroom. The voice-to-text feature was popular with students for whom English is a second language.

In describing their reactions to the e-readers, students advised improvements to the Kindle and the books: a light, so it can be read in the dark; pictures; more books; and graphic novels.

Middle schoolers read less than younger students; "boring way to spend time"

Study findings were published in the International Journal of Applied Science and Technology as "Reluctant Readers in Middle School: Successful Engagement with Text Using the E-Reader," authored by Williams-Rossi with three other researchers, all from Fort Worth, Texas: Twyla Miranda, Texas Wesleyan University; Kary A. Johnson, The Reading Connection; and Nancy McKenzie, Tarrant Community College. A link to the study is at http://tinyurl.com/d3b6avw.

"It's inevitable that e-reader technology will enter school classrooms," said the authors. "Our study presents reasons e-readers may be beneficial, in particular, to reluctant readers in middle grades."

Previous research in the field has shown that upper elementary and middle school students tend to read less than younger students because of time spent with their friends and in other activities. Also, these same students, particularly boys, may not value reading as much as they did when they were younger. One study found that most students indicated reading is a "boring way to spend time."

Among those students, research has shown that low-skilled readers have trouble starting, continuing and finishing a book, and that they are stymied by vocabulary and reading comprehension challenges. Skilled readers, on the other hand, enjoy books.

Researchers have suggested that technological gadgets, enlarged text and a more favorable environment might encourage reluctant readers. For those reasons the authors pursued a study to see how reluctant readers would respond to e-readers. Rotary International Club purchased the e-readers for the research.

###

The findings also will be published in "E-Readers: The Next Big Thing for Reluctant Middle School Readers," in Educational Leadership, which Williams-Rossi authored with Miranda and Johnson; and "Using E-Readers to Engage Middle School Students" in the "Proceeding of the 35th Annual Reading Association of Ireland Conference," which Williams-Rossi authored with Miranda, Johnson and McKenzie.

SMU is a nationally ranked private university in Dallas founded 100 years ago. Today, SMU enrolls nearly 11,000 students who benefit from the academic opportunities and international reach of seven degree-granting schools. For more information see www.smu.edu.

SMU has an uplink facility located on campus for live TV, radio, or online interviews. To speak with an SMU expert or book an SMU guest in the studio, call SMU News & Communications at 214-768-7650.



[ Back to EurekAlert! ] [ | E-mail | Share Share ]

?


AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert! system.


[ Back to EurekAlert! ] Public release date: 27-Mar-2012
[ | E-mail | Share Share ]

Contact: Margaret Allen
mallen@smu.edu
214-768-7664
Southern Methodist University

Study finds e-readers have opposite effect on middle school girls who struggle with reading

Middle school boys rated reading more valuable as an activity after two months of using an e-reader, according to a new study.

The findings come from a study of 199 middle school students who struggle with reading and who participated in a reading improvement class that included Amazon's Kindle e-reader, said one of the study's authors, Dara Williams-Rossi, Southern Methodist University, Dallas.

The researchers found that boys consistently had a higher self-concept of their reading skill than girls both before and after using the e-readers. After use of the e-readers, boys' attitudes about the value of reading improved, while girls' attitudes declined, said Williams-Rossi, an assistant clinical professor in the Annette Caldwell Simmons School of Education and Human Development at SMU.

Technology motivated boys; girls appear to prefer actual books

"The technology appeared to motivate the boys to read, while many girls preferred the actual books," said Williams-Rossi, who is also director of undergraduate programs in Simmons. "The data showing the girls' preference were statistically significant and particularly intriguing. This is part of a 3-year study and this data came midway through, so we are continuing our investigation and interviewing girls to understand their reaction to the e-readers. It may be that they prefer curling up with actual books and that they enjoy sharing their reading with their friends."

Among the findings, students generally liked using e-readers and many felt that using it helped their reading improve. Sixth- and seventh-graders were more enthusiastic than eighth-graders about the e-readers, the researchers found.

Based on anecdotal comments from the children, the researchers found the e-readers sparked excitement among the students, resulting in positive attention for the students in the reading improvement classes. Over the course of the study, word about the e-readers spread around the school, and students who weren't in reading improvement classes began asking how they could join "the Kindle classes."

Access to Internet a challenge; boosts need for teacher monitoring

For the study, the researchers provided e-books on the Kindle e-readers to 199 students at an urban middle school in Texas. The students had about 15 to 25 minutes during their silent reading improvement class period to read high-interest chapter books and stories on the Kindle. Books included 25 classics, including The Wizard of Oz and Black Beauty, as well as ghost stories and scary stories, which were the most popular. Students said they read between one and four e-books over the course of the two-month study.

Teachers generally thought the e-readers were better at getting their reluctant readers engaged, but they reported being frustrated by students' easy Internet access through the district's Wi-Fi, which required them to monitor the students more closely. Also, the teachers had to spend time keeping the e-readers charged, checked-out and locked up each night, but teachers told the researchers they plan to incorporate e-readers into their classes in coming years.

Overall, the students and their two teachers rated the experience as highly satisfying. In asking individual students what they liked about the e-readers, they said they liked not having to carry a lot of books; they liked other students not knowing their reading level or choice of book; and they liked that the book they were reading was always available and hadn't been removed from the classroom. The voice-to-text feature was popular with students for whom English is a second language.

In describing their reactions to the e-readers, students advised improvements to the Kindle and the books: a light, so it can be read in the dark; pictures; more books; and graphic novels.

Middle schoolers read less than younger students; "boring way to spend time"

Study findings were published in the International Journal of Applied Science and Technology as "Reluctant Readers in Middle School: Successful Engagement with Text Using the E-Reader," authored by Williams-Rossi with three other researchers, all from Fort Worth, Texas: Twyla Miranda, Texas Wesleyan University; Kary A. Johnson, The Reading Connection; and Nancy McKenzie, Tarrant Community College. A link to the study is at http://tinyurl.com/d3b6avw.

"It's inevitable that e-reader technology will enter school classrooms," said the authors. "Our study presents reasons e-readers may be beneficial, in particular, to reluctant readers in middle grades."

Previous research in the field has shown that upper elementary and middle school students tend to read less than younger students because of time spent with their friends and in other activities. Also, these same students, particularly boys, may not value reading as much as they did when they were younger. One study found that most students indicated reading is a "boring way to spend time."

Among those students, research has shown that low-skilled readers have trouble starting, continuing and finishing a book, and that they are stymied by vocabulary and reading comprehension challenges. Skilled readers, on the other hand, enjoy books.

Researchers have suggested that technological gadgets, enlarged text and a more favorable environment might encourage reluctant readers. For those reasons the authors pursued a study to see how reluctant readers would respond to e-readers. Rotary International Club purchased the e-readers for the research.

###

The findings also will be published in "E-Readers: The Next Big Thing for Reluctant Middle School Readers," in Educational Leadership, which Williams-Rossi authored with Miranda and Johnson; and "Using E-Readers to Engage Middle School Students" in the "Proceeding of the 35th Annual Reading Association of Ireland Conference," which Williams-Rossi authored with Miranda, Johnson and McKenzie.

SMU is a nationally ranked private university in Dallas founded 100 years ago. Today, SMU enrolls nearly 11,000 students who benefit from the academic opportunities and international reach of seven degree-granting schools. For more information see www.smu.edu.

SMU has an uplink facility located on campus for live TV, radio, or online interviews. To speak with an SMU expert or book an SMU guest in the studio, call SMU News & Communications at 214-768-7650.



[ Back to EurekAlert! ] [ | E-mail | Share Share ]

?


AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert! system.


Source: http://www.eurekalert.org/pub_releases/2012-03/smu-msb032712.php

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Are Autoresponders An Important Asset To Your Business?

Autoresponders are an important asset to an Internet Marketer. When I heard that statement, I said, 'Okay ' great! What is it!' For all those new to the Internet arena, I'll try to explain what autoresponders are, how they can be used, and how it can benefit your online business.

What Are Autoresponders?

Autoresponders automate the process of following up e-mail marketing leads. Email autoresponders are special email addresses that returns a message or set of messages in response to any email that is sent to the autoresponder's address. When your business is slow or just beginning you may be hesitate to use this tool. But be assured as your business grows, you'll find a use.

Who Supplies Autoresponders?

Where do you get autoresponders? Well, they are as close as your web host. Yes, most web hosts have autoresponders ' it is only limited by the number of email addresses your host provides you. For example, my webhost allows me 100 email addresses. Thus, I have the opportunity, if I so wish, to create 100 autoresponders.

However, there is one small drawback to webhost autoresponders ' you are limited only to one message per autoresponder, without the possibility of a follow-up email to your prospects.

But there are other avenues in which you can consider. Such as:

1. You can incorporate a free autoresponder. Freeautobots.com offers a free service -- that is free of advertisements, and supplies you with the server to store your leads on. 2. You can purchase the software. This software can be placed on your computer, or again, you can purchase an online service, and all your information will be stored on the server where you purchased the service.

As you can see there are advantages and disadvantages of each. And only you will know which will best fit your needs, circumstances, expertise and budget.

How Do I An Autoresponder?

. When I heard the word autoresponder, I didn't have a clue of how to use them, or if it was relevant to my business. Pretty green, wasn't I. Well, an autoresponder can be a great automation tool to any business.

Let me give you some examples of the versatility of this tool.

1. Used by people who are away. They use it to notify the sender that they are away on vacation, their desk, etc. 2. Used as a business tool -- a. Gives responders business information ' pricing lists, resumes b. Collect names and email addresses c. Use for training d. Give away free reports e. FAQ (if appropriate) f. Auto-send your article submissions

As you can see there are many uses, all of which, keeps you in contact with your visitors and/or prospective leads, and the promotion of your products, services and business. And, as to free or paid ' that assessment will be directly determined by the growth of your business ' and of course, your budget.

To conclude, the use of autoresponders is only limited by your imagination and your ethics. Yes, ethics. Do not go crazy with this tool ' it is to be used to help your business ' so be aware of spam ' and it's dos' and don'ts ' and this tool will work for you.

To your success.

-----------------------


About the author: Vickie J Scanlon has a BBA degree in Administrative Management and Marketing. Visit her site at: http://www.myaffiliateplace.biz for free tools, articles, ebooks, how to info, affiliate opportunities, services and products ' to meet your budget and needs.

Author: By Vickie J Scanlon

Source: http://traders22.com/546149-Are-Autoresponders-An-Important-Asset-To-Your-Business.html

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October Baby, Independent Pro-Life Film, Debuts to Box Office Success and Controversy


The anti-abortion drama October Baby opened in 390 theaters nationwide this weekend, earning the second-highest per-screen average behind The Hunger Games.

Samuel Goldwyn released the movie, starring Rachel Hendrix, John Schneider and Jasmine Guy, primarily in favorable political environments, earning $1.7M.

The demonstrably pro-life film follows the story of a young woman who learns her mom initially wanted to abort her, but instead gave her up for adoption.

October Baby Poster

The movie's overall gross is technically $1.9 million now, because the film was released in Alabama, Tennessee and Mississippi last year in an effort to support a statewide anti-abortion ballot initiative in the latter that later failed.

In an effort to finance a wider release, filmmakers were able to raise $3 million from investors. To promote the film, its backers screened it for church groups and ran advertisements on networks such as Fox News.

While its niche may be relatively small, it is that dedicated, laser-targeted audience that helped make fellow faith-based fare Fireproof, starring Kirk Cameron, one of the most successful independent films of 2008, grossing $33.5 million.

Source: http://www.thehollywoodgossip.com/2012/03/october-baby-independent-pro-life-film-debuts-to-box-office-succ/

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Business Presentation Tips: Say Less and Convey More

Say Less and Convey More
MARCH 26, 2012

When you're giving a presentation and nervousness kicks in, it's tough to be brief. But, your audience expects you to state your conclusion and stand behind it, not ramble on aimlessly. You can only do that if you zero in on the purpose. When you prepare for your talk, work backwards. Before you put anything down on paper, know the key message you want your audience to remember. Ask yourself: If my presentation were 30 seconds instead of 30 minutes, what would I say? Force yourself to summarize your key point. Once you've done that, think through what other information you'll need to support that point.

Source: http://blogs.hbr.org/ashkenas/2012/0...aign=tip032612

Source: http://www.ghanavillage.com/showthread.php/15345-Business-Presentation-Tips-Say-Less-and-Convey-More

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Cheap Is Not Always Good When It Comes To Car Insurance | Auto ...

While the cheap insurance may practice, especially in this economic crisis, the best plan to meet your vehicle is not always a wise choice to get. Cheap insurance is not likely to contain significant coverage, so that in case of need is a good chance that a problem will arise.
A cheap price is equivalent to the same product or service, car insurance, for example, if you bought the cheapest plan for your car insurance can be a disappointment when the incident happened, and you need to make a claim to . make Does not matter how careful or prudent to do, there is no guarantee that this is always safe on the road and there will always be accidents, whether caused by accident or because of the irresponsible and reckless drivers.
Although it may seem to be going well for vintage or lower value on a cheap car insurance you have basic inclusions are signed in politics, can it would be sensible and reasonable for the vehicle owners completely new for the full insurance, including more expensive than more protection and coverage for your peace of mind. Cheap purchase insurance for your vehicle does not guarantee that all persons or property to be covered during the accident, collision insurance or security, for example, is an important report which is not contained in a cheap car insurance.
Cheap car insurance, even if important, so that in the event of a typhoon or storm damage to your vehicle, your insurance probably will not for the damage. Your windshield when broken are due to problems in the neighborhood in the same way not covered. Also be careful when you park your car, cheap insurance to exclude coverage for theft in general, or theft of your property or your own vehicle.
Another disadvantage of auto insurance is cheap, that are not covered in a traffic accident driver with inadequate insurance or no insurance, if you are involved in an accident at a uninsur

View?source for more information

Related to Cheap Is Not Always Good When It Comes To Car Insurance

Source: http://expensiveautoinsurance.blogspot.com/2012/03/cheap-is-not-always-good-when-it-comes.html

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